Small, fringe, and dowdy, consignment stores used to attract shoppers who wanted to be hip and were willing to reach beyond the mainstream to get a good deal. No longer.
Step into Designer Resale, an upscale consignment shop in New York City, and you can see the difference. Labels from trendy Henri Bendel, Saks, and Bergdorf Goodman can be found prominently displayed. The store itself, more than 3,000 square feet spanning five storefronts on East 81st Street, draws customers who come here from as far away as California.
"Technology has come such a long way since our opening 21 years ago," says proprietor Myrna Skoller. "We are now able to post new products on our website." Designer Resale also sends e-mails to customers and consignors and reaches out via Twitter and Facebook. Other consignment stores sell most – or even all – of their goods online.
Источник: Alaska Dispatch